Why does the Far Left flock to the Web?
May 29, 2007David All pointed out an interesting article in Advertising Age today. The article did not really state anything new, but reiterated a point that’s been made before: The left has more traction in the Web 2.0 World than the Right does. There is some discussion in the article about possible reasons why the left has gained such a foothold on the web, but it does not delve in depth into any particular reason.
A discussion about the main content in the _Advertising Age_ article will come in a later post, but in this post I wanted to give some further explanation as to why the left seems to have such a presence on the web. I think what most people fail to acknowledge is that the people found on a number of the most popular “democrat” websites are the far, far left; the radical left; the “kooks” of the left. There have been whole books that have examples of the hatred and bile that is found on sites such as DailyKos or MyDD, so I won’t delve into that here, however, it’s worth noting that at least a percentage of the people who frequent these sides lack a sense of civility that would be required for participation in other media. Though they have attempted to use this particular style of venom and personal attacks in other places, such as Air America radio, those attempts have all been spectacular failures. This leaves only the web as a way to distribute their view point.
Pointing again to the primary consumer of the democrat websites, one begins to wonder why this particular subsection of the Left makes up such a high concentration of the Left’s website traffic. Looking at how different “market” segments of the left can receive information, it’s quite a simple break down. Moderate or “centristic” democrats can turn to CNN, ABC News, CBS, etc… for their nightly news and views points. Moving further to left, you have NBC and the NY Times. A little further to the left will give you MSNBC (who is doing their best to court the kook fringe of the left) but has still not reduced itself to the type of content found on the popular democrat sites. This leaves the far, far left with a need to express their radical views and the web provides them a forum to do just that.
As previously mentioned, a deeper discussion of how the Left and the Right are utilizing the Web, and especially Web 2.0, will come later, but to end this particular post I will mention, that despite all their hatred, the most the fringe left has been able to produce are a landslide loser in CT and a race among Democrat presidential candidates to surrender America’s future to terrorists in Iraq.
Posted by kivus